This is the "Start Here" page of the "Marketing Research (MKTG 3116)" guide.
Alternate Page for Screenreader Users
Skip to Page Navigation
Skip to Page Content

Marketing Research (MKTG 3116)   Tags: companies, industries, market research, marketing, markets  

Last Updated: Oct 21, 2016 URL: Print Guide RSS UpdatesEmail Alerts

Start Here Print Page

Gathering Data


Other Contact Options

Phone us:  319-273-2838

Text message us: 319-382-2736

Email us

Schedule a Research Consultation 



This guide is intended to help Marketing Research students by introducing important research concepts and pointing to useful sources and search tools.

Many of the online sources listed on this guide can also be accessed from the Rod Library home page and from the Rod Library Business Portal.

Many of the datases listed on this guide are licensed by Rod Library. If accessing such databases from off campus, you will be asked to enter your UNI CatID information.

Essential Rod Library Tools


Ask for Help


Loading  Loading...