Mintel produces hundreds of reports into European, UK-specific and US consumer markets every year. Each report that Mintel publishes provides an overview of a market's dynamics and prospects.
Search Tip 1: Create an account in order to access all the reports. Click on Login at the upper right hand corner and enter your information. This allows you to customize your portal and save research.
Search Tip 2: Use the filters in the middle of the page [Category, Region, Trend Drivers, Demographics] to drill down to a report you are looking for instead of using the search box.
Search Tip for industry surveys: There are 2 ways to search: (1) Click on [Industries] in the top menu bar and use the drop-down box select your industry, OR (2) enter a company's name in the search box, then select [Industry Survey] from the left navigation menu.
Search Tip for researching sub-industries: Click the [Markets] tab in the top menu bar. Then, on the far right side of your screen, click on [Refine Industries]. In the pop-up box drill-down and check your selected sub-industry, then click [Submit]. Use the left hand column for different sets of data on that sub-industry such as key stats & ratios, company level comparisons/financial operating metrics, news, etc.
Research global companies and industries with in-depth analysis through current news, statistical data, and comprehensive reports.
Search Tip: Search by company name or ticker symbol, then select the company from the Company Profiles list. This brings you to the company profile. On the left side of the screen, click on the link for [Market Share Reports].