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MGMT 4175 - Business Policy and Strategy

This guide lists and explains company and industry research tools and techniques as they relate to Business Policy and Strategy.

Industry Definition

Many sources arrange information about industries and companies by numerical coding systems such as the North American Industry Classification System (NAICS),  the Standard Industrial Classification (SIC),  and the Global Industry Classification Standard (GICS).

Other sources have developed their own numerical or word classification systems.

Classifications and definitions can vary from source to source and over time.

Problems: Companies involved in many industries, industry classifications being too broad, too specific, etc.

Common Industry Codes