Title | Web Traffic Analysis |
Start/End Dates | Fall 2020 |
Motivation | A link to "Rod Library" (https://guides.lib.uni.edu/blackboard/) has been added to all BlackBoard (BB) course pages since April 18, 2020. |
Questions/Goals | Has web traffic to our library website been increased since then? |
Methods |
Google Analytics (Google Studio) Modified from existing institutional dashboards |
Results |
1) A landing page: https://library.uni.edu/ (SH-127505)
2) A landing page: https://guides.lib.uni.edu/blackboard (SH-132743)
|
Findings |
It is no longer a valid project, given that two datasets between before and after COVID-19 are not comparable and we will have our new library website according to university-wide website changes. We can use the information that we found for similar web traffic analysis projects in the future. |
Staff |
UNI IT Dept. (Matt & DeWayne) Assessment Librarian |
Additional Information |
See also Google Analytics with library.uni.edu All courses/classes added after Summer 2020 will have the link automatically added (see image below). |
References |
The Difference Between Direct and Organic Website Traffic Source |